WE Lead

“WE Lead”; “WE Lead brings students together to network with each other, as well as leaders at Iowa State and the Central Iowa community. Participants will have the opportunity to hone their leadership skills, engage in interactive discussions and networking sessions, and reflect on their own leadership qualities and what they have to offer in their respective roles at Iowa State and beyond.”

At the Memorial Union graphics department, we were asked to rebrand for this event. My coworkers and I wanted to make a design that was gender neutral and promoted forward-thinking and creativity. We created a system using energetic patterns and a patchwork-style system to create the imagery for this event.